Expanding Excellence in Agriculture Equipment Across the Southwest.
Goodman AG
Now Part of the Sonsray Family
Innovation. Performance. Excellence.
Goodman AG Joins Sonsray: A Partnership for Growth
We’re excited to announce that Goodman AG is now part of the Sonsray brand and family, combining decades of expertise with a shared commitment to delivering exceptional machinery, parts, and services.
This acquisition enhances our ability to serve the Southwest’s agriculture and construction industries, offering customers access to expanded resources, a broader range of equipment, and the unparalleled support that Sonsray is known for. Together, we are stronger, better, and more focused on delivering solutions that keep your operations running at peak performance.
About Goodman AG
Goodman AG has been a trusted name in agriculture, providing a wide range of solutions to meet the needs of farmers, ranchers, and construction professionals. From new and used CASE IH and Kubota equipment to trailers, tillage tools, and Mahindra tractors, we’ve proudly served our community for over 30 years.
As part of the Sonsray family, Goodman AG customers now enjoy access to additional resources, including Sonsray’s industry-leading CASE IH Agriculture products, enhanced service options, and a nationwide network of locations.
Expanded Service Backed by Sonsray's Nationwide Network
Genuine Parts & Supplies
Access the Parts You Need, When You Need Them
Goodman AG, now powered by Sonsray’s resources, offers a broad inventory of genuine parts for CASE IH, Kubota, Mahindra, and more. Whether you need a quick replacement or are planning routine maintenance, our expanded network ensures faster access to the parts you rely on, reducing downtime and keeping your equipment in peak condition.
Glowing Skin
Expert Shop Services
Top-Notch Repairs and Maintenance
Our skilled technicians provide reliable repairs and maintenance for all types of agricultural and construction equipment. Now with Sonsray’s advanced tools and resources, we deliver faster service and higher-quality results, ensuring your equipment stays productive through every season.
Gentle Exfoliation
Technical Assistance
Solutions Tailored to Your Needs
With access to Sonsray’s extensive expertise, Goodman AG offers enhanced technical support for your agricultural and construction challenges. From troubleshooting issues to optimizing your machinery’s performance, our team provides practical solutions to keep your operations running smoothly.
Glowing Skin
Decades of Experience, Unmatched Expertise
More Resources, More Solutions
With Goodman AG now part of the Sonsray family, our combined experience and resources deliver unmatched value to our customers. Goodman AG brings its 30+ years of local expertise, while Sonsray offers a nationwide network, advanced technology, and expanded inventory to meet your needs. Together, we’re equipped to provide more comprehensive solutions for agriculture and construction professionals across the Southwest.
Equipment for Every Need and Budget
Our inventory includes a wide variety of new and used equipment, ranging from older, reliable models to nearly new, cutting-edge machinery. With options for tractors, forage harvesters, trailers, and construction equipment from top brands like CASE IH and Kubota, we cater to operations of all sizes. Whether you’re looking to upgrade or invest in additional tools, we offer a solution for every application and budget.
Family-Owned Focus, Customer-First Approach
Both Goodman AG and Sonsray are deeply rooted in their communities, committed to delivering excellent customer service with integrity and care. As family-owned enterprises, we understand the importance of relationships and personalized attention. Our goal is to provide a seamless, trustworthy experience that supports the success of every customer we serve.
Convenient Access, Local Expertise
With locations in Las Cruces, NM, Fabens, TX, and Thatcher, AZ, Goodman AG provides easy access to high-quality equipment and services for customers across the Southwest. Now part of Sonsray’s extensive network, we offer even greater convenience and expanded support while maintaining the local expertise our customers rely on.
Discover the New Goodman AG Today!
With Goodman AG now part of Sonsray, you can trust us to deliver the same local service you’ve come to rely on—now with the added strength of a nationwide leader in agricultural and construction equipment. Visit one of our Southwest locations or contact us to learn more about our expanded offerings.
Gentle Exfoliation
Our experienced staff is here to assist with all your CASE Construction equipment needs. Contact us today to request a personalized quote and explore the best solutions for your projects!
INTERESTED IN LEARNING MORE ABOUT CASE CONSTRUCTION EQUIPMENT?
Our experienced staff are ready to discuss your new equipment needs. Reach out below to discuss a quote request!
